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Case Study: Felipe & Sons
Felipe and Sons is a modern grooming and styling establishment dedicated to serving the needs of gentleman. With over a decade of experience, they offers quality haircuts, shaves, tailored suits, and a comfortable atmosphere.
Client brief
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Source existing formulation of their products from cheaper suppliers
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Discover new hair and shaving products to be used by their barbers and sold via their own shops and retail partners
1
Product discovery
2
Logistics
3
Quality control
Problems the client has faced
High cost
They used to source directly from local suppliers and online merchants, however the cost was 20-30% higher.
Product expansion
Exploring new avenues proved to be difficult and were not able to find the right category to expand to.
Our solutions
Product expansion
Introduced new scents for oil-based shaving products, expanding beyond the previous single variant.
New designs
Explored new packaging designs for existing lotions, leading to a decision to source from us.
Category expansion
Identified and included additional products such as hair spray, shaving gel, and molding paste that were not previously part of their offerings.
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In Numbers
20%
Sourcing time reduction
4+
Product expansion
