The Tati Bikini Top
by Solid & Striped
Product Variations
Trend Summary
The Tati bikini is a perfect example of the Retro Glamour Revival, using vintage-inspired prints and a structured, supportive silhouette to create a look of timeless poolside elegance.
Key Features
- Underwire support
- Retro prints (e.g., gingham)
- Classic, flattering silhouette
Featured In
Product Specifications
Differentiation Strategy
To appeal to the value-oriented market, this version is simplified by removing all hardware and front details, which reduces manufacturing costs. It utilizes a cost-effective polyester-spandex blend, a common material in the mass market segment. The color palette is limited to core, high-volume solid colors to streamline production. The focus is on providing a fashionable, basic style at an accessible price point.
Success Replication
The success of the reference product is replicated by retaining the trendy and simple bandeau silhouette, which is popular for its minimalist appeal and suitability for tanning. The pull-on styling is kept for its ease of wear and comfort. The core design offers a versatile and timeless look that appeals to a broad customer base.