The Estela Burnout Sheer Printed Blouse
by Anthropologie
Product Variations
Trend Summary
This blouse perfectly combines the sheer, ethereal quality of the Modern Romance trend with the printed, relaxed feel of the Neo-Bohemian aesthetic.
Key Features
- Sheer fabric
- Burnout print
- Long sleeves
Featured In
Product Specifications
Differentiation Strategy
Swaps the standard collar and button front for an elegant tie-neck, shifting the product's focus toward sophisticated workwear and occasion dressing.
Changes the closure to a pullover style, creating a cleaner front and a different user experience.
Focuses on more unique, artistic, or abstract prints to distinguish itself from the more common florals of the reference product.
Positions the product as a refined alternative that can be worn to the office or for an evening out.
Success Replication
Keeps the premium-feeling sheer burnout fabrication that is a key selling point of the original.
Retains the fashionable long balloon sleeves and slim fit to ensure a flattering, on-trend silhouette.
Uses a similar quality viscose-polyamide blend to offer the same drape and feel as the reference product.
Maintains the layerable quality, making it a versatile piece for multiple end-uses.