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Juste un Clou Bracelet

Juste un Clou Bracelet

by Cartier

premium
US

Trend Summary

Fits the Sculptural & Chunky Adornments theme with its bold and industrial-chic aesthetic, turning an everyday object into a precious, artistic piece.

Key Features

  • Nail-inspired design
  • Bold, industrial aesthetic
  • Wraparound style

Featured In

Vogue
Harper's BAZAAR
Who What Wear
ELLE

Product Specifications

Overall Shape
An artistic interpretation of a nail, designed as an asymmetrical double-wrap coil around the wrist.
Head Style
An organically shaped, slightly oversized, and flattened head.
Tip Style
A tapered and softly rounded point that tucks under the coil.
Form
A semi-flexible, double-wrap coil.
Base Metal
14K Gold.
Color/Alloy Options
Yellow Gold, Rose Gold, White Gold
Finish
High polish with a satin finish on the underside for contrast.
Dimensions & Weight
Width: Varies along the coil, approximately 2.5mm to 4mm. Sizing: Available in specific centimeter sizes.
Construction & Features
Construction: A solid gold wire that is expertly coiled. Hallmarks: Engraved with metal purity ("14K") and a maker's mark.
Locking Mechanism
None; the coil design holds the bracelet securely on the wrist.
Variations
Diamond Accent: A single, high-quality, bezel-set lab-grown diamond (approx. 0.05 carat, VS clarity, F-G color) placed off-center on the nail head.

Differentiation Strategy

This premium offering distinguishes itself through a more artistic and complex design, featuring a double-wrap coil that is both visually interesting and distinct from the single-wrap original. The asymmetrical and organic shape of the head provides a softer, more contemporary feel compared to the literal nail head. The inclusion of a single, high-quality lab-grown diamond offers a touch of modern, sustainable luxury and a point of visual interest without directly copying Cartier's pavé settings. The absence of a clasp, relying instead on the tension of the coil, adds to its sleek and modern aesthetic.

Success Replication

This design leverages the core concept of industrial-inspired luxury that made the Juste un Clou a status symbol. It retains the rebellious and bold spirit of the original by taking a simple form and elevating it with precious materials and fine craftsmanship. The substantial feel of solid 14K gold and the inclusion of a diamond tap into the luxury market's appreciation for high-quality materials. The design remains androgynous and versatile, suitable for everyday wear, which is a key part of the original's appeal.

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