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Love Bracelet

Love Bracelet

by Cartier

mid-tier
US

Trend Summary

Aligns with the Sleek Minimalist Staples theme through its timeless and elegant design, representing an enduring symbol of 'quiet luxury'.

Key Features

  • Iconic screw motif
  • Sleek, oval shape
  • Timeless design

Featured In

Vogue
Harper's BAZAAR
Who What Wear
ELLE

Product Specifications

Overall Shape
Oval Bangle
Style
Minimalist with a single, functional screw closure and options for personalization.
Cross-section
Flat on the inside and outside with rounded edges.
Width
4 mm
Thickness
2.5 mm
Material
925 Sterling Silver, with options for 14k gold or rose gold vermeil.
Colors
Silver, 14k Gold, 14k Rose Gold.
Gemstone Options
Available plain or with a small, flush-set lab-grown diamond or birthstone at the closure.
Features & Construction
Hinged system with a single, functional screw closure. The screw is designed to be turned by hand, without a special tool.
Personalization
The inner surface can be engraved with initials, a date, or a short message.

Differentiation Strategy

This product differentiates itself by focusing on personalization and a more user-friendly design. The option to engrave the bracelet and add a birthstone or a lab-grown diamond makes it a more personal and customizable piece. The single screw closure that can be operated by hand removes the need for a special tool, making it more practical for everyday wear. The use of sterling silver and vermeil offers a balance of quality and affordability.

Success Replication

This bracelet retains the core concept of a permanent or semi-permanent piece of jewelry symbolizing connection. The oval shape and the use of a functional screw are key elements borrowed from the original. The availability in different metal colors also mirrors the original's versatility. The idea of the bracelet as a meaningful gift or a symbol of a bond is a central part of its appeal.