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Cooper Cardigan

Cooper Cardigan

by Jenni Kayne

mid-tier
US

Trend Summary

This popular crewneck cardigan blends luxury materials with a classic silhouette, making it a versatile 'Luxe Basic' that also fits the modern 'New Prep' aesthetic.

Key Features

  • Wool and cashmere blend
  • Crewneck style
  • Celebrity and editor favorite

Featured In

Vogue US
Who What Wear
Harper's Bazaar
ELLE

Product Specifications

Shell
60% Merino Wool, 20% Nylon, 20% Viscose
Knit Type
Mid-weight fisherman rib knit
Feel
Soft, textured, and warm
Structure
Holds its shape with a moderate structure
Silhouette
Slightly cropped, boxy fit
Fit
Relaxed but true to size
Length
Cropped to sit at the high hip
Neckline
Funnel neck
Sleeves
Long, bell-shaped sleeves
Closure
Full button placket with horn or corozo buttons
Pockets
Side seam pockets
Trim
Ribbed cuffs and hem
Care Instructions
Hand wash or dry clean
Country of Origin
Portugal

Differentiation Strategy

This cardigan differentiates itself with a textured fisherman rib knit for a more modern, cozy feel. The neckline is a funnel neck instead of a crew neck, offering a different look. The silhouette is boxier and more cropped, aligning with current high-waisted bottom trends. The material blend of merino wool with nylon and viscose offers a balance of quality and affordability for the mid-tier market.

Success Replication

This derivative keeps the distinctive bell sleeves and the substantial, high-quality feel of the original. The focus remains on a sophisticated silhouette that can be worn as a statement piece. It also maintains the versatility of being worn as a light jacket or a top.