Sourcy
Sourcy
Petra Cardigan

Petra Cardigan

by Dôen

mid-tier
US

Trend Summary

With its cropped, flattering silhouette and cozy alpaca-wool blend, the Petra cardigan perfectly captures the 'Cropped & Boxy' and 'Cozy Cocoon' trends.

Key Features

  • Alpaca-wool blend
  • Slightly cropped silhouette
  • Flattering fit

Featured In

Vogue US
Who What Wear
Harper's Bazaar
ELLE

Product Specifications

Yarn
Merino Wool Blend
Fiber Content
80% Extrafine Merino Wool, 20% Nylon
Knit Type
Fisherman's rib stitch
Texture
Textured, soft, and substantial
Style
Textured classic cardigan
Fit
Slightly loose, straight fit
Length
Hits at the high hip
Sleeves
Long raglan sleeves
Neckline
Crewneck
Closure
Button-front closure
Buttons
Tortoiseshell-effect resin buttons
Recommended Care
Hand wash or dry clean

Differentiation Strategy

The primary differentiation is the fisherman's rib knit, which adds visible texture and a more substantial, traditional feel compared to the fine, fuzzy knit of the Petra. This provides a clear visual point of difference. The tortoiseshell-effect buttons offer a classic, quality look that is distinct from the original's mother-of-pearl but still feels elevated. The slightly longer length, hitting at the high hip, offers a different proportion for styling.

Success Replication

This derivative keeps the successful crewneck and raglan sleeve combination. It also maintains a slightly loose and flattering fit that isn't overly oversized. The use of a quality natural fiber like merino wool echoes the original's commitment to good materials, ensuring a soft and comfortable feel.

    Petra Cardigan - Cardigan | Product Catalogs | Sourcy