Belted Wool Coat
by Totême
Product Variations
Trend Summary
A perfect example of The Belted Silhouette and Maxi Hemlines, offering a timeless and elegant look that aligns with the quiet luxury movement.
Key Features
- Wool construction
- Belted waist
- Maxi length
Featured In
Product Specifications
Differentiation Strategy
Differentiation is primarily achieved through material and construction to meet a value price point. Using a brushed polyester-blend fabric mimics the softness of wool without the cost. Simplifying the design by using patch pockets and a standard back vent (rather than side slits) reduces manufacturing complexity. Offering machine-washable care instructions provides a practical advantage for the value-conscious consumer.
Success Replication
This specification retains the most recognizable and trendy elements of the reference product: the overall relaxed and long silhouette, the open-front wrap design, and the essential belted waist that defines the shape. The color palette sticks to proven, commercially successful neutrals. The goal is to replicate the visual DNA and effortless styling potential of the original coat at an accessible price point.