Sourcy
Sourcy
Threadbare Hoops

Threadbare Hoops

by Catbird

premium
US

Trend Summary

These delicate hoops are foundational pieces for creating layered earscapes, embodying the Mixed Metal Layers theme through stacking.

Key Features

Featured In

Elle (US Edition)
Harper's Bazaar (US Edition)
Who What Wear
Vogue (US Edition)

Product Specifications

Product Type
Hoop Earring
Style
Delicate Luxury, Elevated Minimalist
Material
100% Recycled Solid 18k Yellow Gold
Plating
None
Gemstones
Ethically Sourced Natural Diamonds (GH Color, SI Clarity)
Gemstone Setting
Micro-pavé setting on a single, central chain link
Total Carat Weight
Approx. 0.02 ctw per earring
Chain Length
21mm
Chain Width
1.1mm
Post Length
10mm
Sold As
Single

Differentiation Strategy

The clear differentiator is the addition of a micro-pavé diamond link, which introduces a touch of luxury and sparkle without compromising the minimalist aesthetic. Upgrading the material to solid 18k gold provides a richer yellow hue and a higher intrinsic value, justifying a premium price point. This product can be marketed as an elevated version of a beloved classic or a piece of "everyday diamond" jewelry. This strategy targets existing fans of the style who are looking to upgrade or purchase a more luxurious, special-occasion piece.

Success Replication

This design leverages the fundamental appeal of the original's delicate chain silhouette, which is proven to be successful. It maintains the "glinting and gossamer" quality while elevating it with the sparkle of diamonds. The commitment to ethical and high-quality materials is intensified by using 18k recycled gold and ethically sourced diamonds, appealing to the discerning customer of the reference brand. Selling it as a single earring aligns with the original's styling proposition, encouraging curated, asymmetrical ear stacks.

    Threadbare Hoops - Earrings | Product Catalogs | Sourcy