Threadbare Hoops

To achieve a more accessible mid-tier price point, this spec uses solid 10k gold instead of 14k. A subtle design tweak, such as using a fine box chain instead of a cable chain, offers a point of visual distinction that feels considered rather than compromised. Selling the earrings as a pair differentiates the offering from the single-earring model of the reference product, appealing to customers looking for a complete set. The marketing focus would be on "entry-level fine jewelry"—a durable, everyday luxury item.

This specification preserves the most critical element of the reference product's premium appeal: being made of solid, recycled gold. This ensures durability and positions the product as fine jewelry that won't tarnish, which is a key driver for customers choosing Catbird. The delicate, light-catching design remains central, appealing to the minimalist aesthetic. It maintains the identity of an understated, heirloom-quality piece.