
Small Andiamo
by Bottega Veneta
Product Variations
Trend Summary
The Andiamo blends traditional craftsmanship with modern versatility, embodying the 'Modern Vintage' and 'Tactile Statement' themes through its iconic weave and elegant, functional form.
Key Features
- Signature Intrecciato weave
- Sliding braided strap for multiple ways to wear
- Metal 'knot' hardware
- Structured yet soft body
Featured In
Product Specifications
Differentiation Strategy
To create a distinct identity, this satchel features wider leather strips in the weave for a more modern, graphic look. The signature "Knot" is reinterpreted as a custom-designed abstract metal charm, offering a unique point of interest. The interior is lined with soft microsuede for a luxurious feel at a more moderate price than full leather. By being manufactured in Spain, it maintains a European origin, often associated with quality leather goods, while differentiating from the "Made in Italy" cachet of the original.
Success Replication
This mid-tier version captures the essence of the Andiamo's appeal by using genuine calfskin leather and a hand-woven technique, which echoes the original's dedication to craftsmanship. It maintains the versatile carrying options—top handle, shoulder, and crossbody—that are a key part of the Andiamo's functionality. The compartmented interior and signature hardware detail are also retained to offer a similar user experience and a touch of recognizable luxury.
