Wool 504

by Kangol

premium

Trend Summary

A timeless flat cap that blends heritage with street style, representing a more refined take on the Elevated Casual Caps trend.

Key Features

Classic flat cap design
Wool construction

Featured In

Vogue (International)

Harper's Bazaar (International)

The Zoe Report (Local - US)

Who What Wear (Local - US)

Product Specifications

Primary Material

90% Merino Wool, 10% Cashmere

Fabrication

Premium Felted Wool-Cashmere Blend

Construction

100% Seamless, hand-finished, knitted and blocked construction

Sweatband

Genuine leather or premium faux leather sweatband

Available Colors

A sophisticated palette of deep, rich jewel tones and elevated neutrals, such as Onyx Black, Midnight Navy, Graphite, Mulberry, and Loden Green.

Available Sizes

S, M, L, XL, XXL

Size Chart

S: 21" - 21.5" (54-55cm); M: 22" - 22.5" (56-57cm); L: 22.75" - 23" (58-59cm); XL: 23.5" - 24" (60-61cm); XXL: 24.5" - 25" (62-63cm)

Fit

Precision-fitted cap with a luxurious leather sweatband.

Shape & Dimensions

Style: Ivy Cap / Flat Cap; Crown: Flat; Brim: Sewn-down peak with reinforced stitching; Brim/Visor Size: 1.75 inches (approximately 4.45 cm); Profile: Low profile

Features

Branding: Discreet, debossed logo on the leather sweatband or a small, removable metal pin.; Lining: Fully lined with a breathable, satin-like fabric.; Construction: Seamless with hand-finished details.

Functional Attributes

Breathability: The natural fibers of merino wool and cashmere offer excellent breathability.; Softness & Warmth: The cashmere blend provides superior softness and warmth.; Seasonality: Ideal for Fall and Winter.; Care Instructions: Professional dry clean only.

Differentiation Strategy

Positioned as a luxury item through superior materials, including a merino wool and cashmere blend for exceptional softness and warmth.

A full satin-like lining and a genuine leather sweatband elevate the tactile experience and overall comfort.

Branding is minimal and discreet, appealing to a premium consumer who values craftsmanship over conspicuous logos.

Hand-finished details and reinforced stitching signal a higher level of quality and durability, justifying a premium price point.

Success Replication

Built on the foundation of the iconic 504 shape and seamless construction.

Retains the versatile and timeless Ivy Cap style that has been popular for decades.

The wide range of sizes, including XXL, ensures an inclusive and precise fit for all customers.

The ability to be styled in multiple ways (forwards or backwards) is a key retained feature, honoring the original's adaptability.