Dalby Leather Biker Jacket
by AllSaints
Product Variations
Trend Summary
The Dalby jacket represents the more classic and refined side of 'The Reimagined Aviator' trend, offering a timeless leather biker jacket that serves as a versatile wardrobe staple.
Key Features
- Classic moto silhouette
- Minimalist hardware
- High-quality leather
Featured In
Product Specifications
Differentiation Strategy
Differentiation is primarily achieved through material and construction to meet a value-oriented price.
The use of high-quality polyurethane instead of real leather significantly lowers the cost while offering an easy-care alternative.
The fit is slightly more relaxed (regular fit) to appeal to a broader range of body types, unlike the Dalby's notably slim and sometimes restrictive fit.
Hardware and cuff details are simplified for cost-effective production, distinguishing it from the more detailed and functional hardware of the reference product.
Success Replication
Retains the core visual identity of a classic biker jacket, similar to the Dalby's minimalist and belt-free design.
The asymmetrical zipper and notched collar are key style elements that are preserved to capture the trendy biker aesthetic.
By offering it in classic colors like black, it maintains the versatility that allows it to be styled with a wide range of outfits, from dresses to jeans.
The focus is on replicating the overall silhouette and key design cues at an accessible price point.