Good Legs Straight Jeans
by Good American
Product Variations
Trend Summary
An inclusive take on The Modern Straight-Leg, designed to fit a range of body types.
Key Features
- Inclusive sizing
- Body-contouring fit
- Straight leg
Featured In
Product Specifications
Differentiation Strategy
Differentiation is achieved through a focus on on-trend details and a wider range of washes. Offering both raw-edge and clean hem options allows for greater personalization. The introduction of a deep indigo wash caters to the demand for more polished denim. By using a specific, high-quality cotton blend, the product can offer a superior feel and durability compared to value-oriented options.
Success Replication
This mid-tier offering closely mirrors the successful formula of the Good Legs Straight Jeans by incorporating key features that customers love. It retains the flattering high-rise, body-hugging silhouette, and the innovative gap-proof waistband. The use of high-recovery stretch denim with tummy-smoothing technology also ensures that the jeans provide both comfort and a sculpted look.