Sourcy
Sourcy
Shopping Bags

Shopping Bags

by BioBag

value-oriented
US

Trend Summary

BioBag's shopping bags cater to the niche but important 'Certified Compostable Alternative' market, providing a solution for single-use needs that aligns with growing environmental regulations and consumer demand for better end-of-life options.

Key Features

  • Certified Compostable (BPI)
  • Made from plant-based bioplastics
  • Durable for single-use shopping trips
  • Breaks down in commercial compost facilities

Featured In

The Good Trade
Treehugger
Glamour
Vogue

Product Specifications

Material
Bioplastic blend of PLA (Polylactic Acid) and PBAT (Polybutyrate Adipate Terephthalate).
Color
Off-white or light beige.
Ink Type
Certified compostable, single-color ink.
Shape
T-shirt style bag with integrated handles.
Dimensions
16 inches x 20 inches.
Thickness
0.75 mil.
Capacity
Holds up to 10 lbs.
Features
100% compostable in commercial facilities.
Certifications
Certified Compostable by the Biodegradable Products Institute (BPI) meeting ASTM D6400 standards.
Printing
Simple 1-sided print with composting instructions and certification logo.
Shelf Life
Use within 9-12 months of purchase.
Storage
Must be stored away from heat and direct sunlight.

Differentiation Strategy

Differentiates by using a more common and cost-effective PLA/PBAT bioplastic blend instead of the premium, proprietary Mater-Bi resin, enabling a lower price point.

Focuses on a single, popular size and a simpler, uncolored appearance to streamline production and reduce costs.

Abandons premium features like breathability, GMO-free crop guarantees, and multiple certifications to appeal to budget-conscious consumers and municipalities looking for a compliant, bulk-purchasing option.

Success Replication

Retains the core value proposition of being a certified compostable alternative to traditional single-use plastic bags.

Keeps the familiar and functional "T-shirt" bag design, which is easy for consumers to adopt and for retailers to dispense.

Maintains key industry-standard certification (BPI) to ensure credibility and market acceptance, particularly in regions with plastic bag regulations.