Blurring the lines between indoor and outdoor wear, this trend sees robe-inspired silhouettes being worn as coats and jackets. These "robe coats" often feature a belted waist and a relaxed fit, offering a chic and comfortable outerwear option.

The robe market in the US for late 2025 and early 2026 is characterized by a strong desire for comfort, luxury, and versatility. Consumers are increasingly viewing robes not just as a post-bathing necessity but as a key component of their loungewear and self-care routines. Key trends revolve around specific materials, textures, and a newfound appreciation for the robe as a fashion statement. Plush, ultra-soft fabrics that offer a sense of sanctuary and coziness are in high demand, especially for the colder months. Textured weaves like waffle and ribbed knits provide a sophisticated, spa-like experience and are popular for their breathability and absorbency. There is also a significant movement towards sustainability, with organic cotton and bamboo emerging as preferred materials for the eco-conscious consumer. On the luxury end, silk and cashmere robes are sought after for their indulgent feel and elegant drape. A notable emerging trend is the "robe as outerwear," where robe-style coats and belted jackets are being worn outside the home, blurring the lines between loungewear and ready-to-wear fashion.

Products in this theme

Barefoot Dreams

CozyChic Lite® Tonal Contrast Robe

This robe caters to 'The Plush & Cozy Sanctuary' trend with a lighter-weight fabric, making the brand's signature softness accessible for warmer months or climates.