New Balance Fresh Foam X 1080 v14
by New Balance
Product Variations
Trend Summary
This model shows how high-performance running technology and maximum cushioning are being adopted for everyday comfort, blurring the lines between athletic and lifestyle wear.
Key Features
- Fresh Foam X cushioning
- High-performance running tech
- Everyday comfort
Featured In
Product Specifications
Differentiation Strategy
Differentiation is primarily achieved through cost-effective material choices. It uses a standard EVA midsole instead of a specialized compound like Fresh Foam X, and a simpler single-layer mesh upper. The design features a slightly higher drop (8mm vs. 6mm) and a more traditional, non-gusseted tongue, creating a different fit and feel. Offering only standard widths simplifies production and inventory, further distinguishing it from the multi-width reference model.
Success Replication
This product retains the core appeal of a highly cushioned, comfortable shoe suitable for daily use. It keeps a high stack height and a rocker shape to provide a protective and smooth ride, which are key selling points of the reference product. The focus remains on delivering reliable comfort for running, walking, and all-day wear, making it a versatile workhorse. By simplifying the construction, it captures the essence of the reference shoe's function at a more accessible price point.