
ZW Collection Slit Pencil Skirt
by Zara
Product Variations
Trend Summary
This skirt is a key example of the Modern Prep trend, updating the classic pencil skirt with a contemporary slit for broader appeal beyond the office.
Key Features
- Pencil skirt silhouette
- Slit detail
- Modern design
Featured In
Product Specifications
Differentiation Strategy
This version targets a value-conscious consumer by using a cost-effective stretch-knit jersey fabric, which offers comfort and a good fit without the higher cost of wool blends.
It simplifies the construction by replacing the zip closure with a pull-on elasticated waistband, reducing manufacturing costs and enhancing ease of wear.
By removing pockets and the back vent in favor of a simpler side slit, the design is streamlined for more efficient production while offering a clear point of difference.
Success Replication
The core success of the reference product lies in its trendy and flattering high-waist pencil silhouette, which is retained to ensure a form-fitting and fashionable look.
It maintains the midi length, a key element that provides a modern and versatile aesthetic suitable for various occasions.
The inclusion of a slit, moved to the side for a slight update, preserves the allure and ease of movement that is central to the original's appeal.
