Nike Cortez

by Nike

value-oriented

Product Variations

Trend Summary

The Cortez perfectly embodies the 'Retro Runner Revival,' offering a minimalist and timeless alternative to bulkier sneakers.

Key Features

Classic 70s running silhouette
Simple and aerodynamic design
Versatile for casual wear

Featured In

Hypebeast

Complex

Vogue

Product Specifications

Upper Material

Single-layer canvas with synthetic leather overlays at the toe, eyestays, and heel.

Side Branding

Stitched or printed brand logo on lateral and medial sides.

Toe Box

Standard width, unreinforced for a softer feel.

Lacing System

Standard lace-up closure with metal eyelets.

Tongue

Thin canvas tongue with minimal padding.

Collar

Unpadded, low-cut collar.

Midsole Material

Single-density EVA foam.

Midsole Features

A colored foam wedge insert for visual callback to the original, without the dual-density function.

Outsole Material

Gum rubber.

Outsole Pattern

Simplified herringbone tread.

Insole

Non-removable, thin EVA foam sheet.

Silhouette

Low-profile, classic runner.

Fit

Standard fit, true-to-size.

Heel-to-Toe Drop

~8-10 mm.

Construction Method

Cemented construction.

Differentiation Strategy

This version utilizes more affordable materials like canvas and synthetic leather to hit a value-oriented price point.

Construction is simplified, using cemented assembly and a single-density midsole to reduce manufacturing costs.

The fit is designed to be more standard and less narrow, appealing to a broader range of foot shapes.

Branding is intentionally generic, allowing different brands to adopt the style without directly copying the Swoosh.

Success Replication

The design retains the iconic low-profile, vintage running silhouette that defines the Cortez.

It keeps the signature visual cue of a colored wedge in the heel, a key part of the Cortez's identity.

The herringbone outsole pattern is maintained to provide that heritage look and reliable traction.

The product focuses on simple, classic colorways (e.g., white/red, black/white) that are easily recognizable.