Video Frames
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Trendiness Analysis
Trend Score
88/100
Status
Trending
Influence Level
macro-influencer
Viral Potential
high
Engagement Quality
high
Key Insights
- The video's success is driven by the 'satisfying' nature of the crafting process, which has strong ASMR and visual appeal, tapping into the popular 'maker content' trend.
- The product's unique style fusion ('Outback' + 'Coffin Top') creates a distinct and memorable aesthetic that stands out, appealing to consumers seeking individuality.
- The high engagement rate of ~5.76% on a viral video indicates that the content is not just being passively consumed but is actively resonating with a highly interested audience.
Video Summary
- •A craftsman demonstrates the process of custom-shaping a dark olive green felt hat.
- •The hat is described as a unique combination of an "Outback tracker style" with a "coffin top" crown.
- •The process involves hand-shaping, using a wooden block, steaming the brim, and applying a custom multi-material band.
- •Specific dimensions are mentioned, including a 3 and 3/4 inch brim, which is shaped with a significant downturn in the front and back and upturned sides.