Video Frames
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Yellow Short Sleeve Zip-Up Romper
@bodybyraventracy
170.6K followers
44.4K
Likes
376.0K
Views
207
Comments
2.1K
Shares
Trendiness Analysis
Trend Score
85/100
Status
Trending
Influence Level
macro-influencer
Viral Potential
high
Engagement Quality
high
Key Insights
- The post's engagement rate is exceptionally high at approximately 12.4% ((Likes+Comments+Shares)/Views), indicating a powerful connection with the audience and strong product appeal.
- The video has achieved viral reach, with views (376K) more than doubling the author's follower count (170K). This signifies that the platform's algorithm is heavily promoting the content beyond the initial follower base.
- The author, @bodybyraventracy, is the brand itself. This is not a third-party endorsement but a highly successful direct-to-consumer (DTC) viral marketing campaign, demonstrating the brand's marketing acumen.
Video Summary
- •The video showcases two models, who appear to be identical twins or are presented using a mirror effect, wearing matching yellow, short-sleeved, zip-front rompers.
- •The romper is a body-conscious, form-fitting garment made from a material with a slight sheen.
- •Visible branding includes the word "Body" embroidered or embossed on the chest and a small, circular logo on the lower abdomen and zipper pull.