
Original Rise Thong
by Hanky Panky
Product Variations
Trend Summary
A long-standing favorite that continues to trend due to its blend of decorative lace and reliable comfort, fitting the 'expressive details' theme.
Key Features
- Signature stretch lace
- V-front waistband
- Wide range of colors
Featured In
Product Specifications
Differentiation Strategy
Leads with a strong sustainability story by using Tencel™ Modal, organic cotton, and recycled lace to attract the eco-conscious consumer.
Differentiates the design with a trendy, wide, ribbed waistband that offers gentle support, contrasting with the V-lace band of the original.
The ribbed texture of the main fabric provides a different visual and tactile experience.
Targets the mid-tier market by balancing premium, sustainable materials with a stylish, comfortable design that feels both modern and timeless.
Success Replication
Replicates the flattering high-rise fit that sits comfortably on the hips and waist.
Maintains the thong style to ensure a smooth, no-VPL appearance under clothing.
Prioritizes an exceptionally soft hand-feel and next-to-skin comfort, echoing the "World's Most Comfortable" appeal of the reference product.
Includes a lace element in the trim as a nod to the original's signature aesthetic.
